University of Cumbria

ग्राफिक डिजाइन में बीए (ऑनर्स)

The BA (Hons) in Graphic Design aims to help you successfully transition from being a design student to a professional designer. Our graduates work for national and international design and advertising consultancies, multi-media agencies, TV companies, publishing houses, magazines and many now run their own design studios.

Year One

In Level 4 you’ll gain fundamental knowledge and practical experience of visual communication, the building blocks of visual language, and professional attitudes and practices. When you join us you become part of a creative community and from the outset, you will be encouraged to share your ideas, and experiences and work through discussion with tutors and fellow students.

A distinctive feature of the graphic design course is that, initially, you will work closely with Level 4 illustrators exploring the fundamental principles of visual communication as many of the core principles and considerations are shared between the two disciplines, for instance; color theory and application, traditional and digital media, development processes, presentation skills, etc.

Introducing Visual Communication

Develop effective working practices and habits.

Cultural Contexts

An introduction to the cultural, historical, and social contexts in which creative work from a range of disciplines.

Multi-Dimensional Graphic Design

Explore multiple forms and formats, from traditional print to the latest digital platforms, simple symbols to complex information and ideas, ephemeral to iconic.

Collaborative Practice

Work with other students to explore and practice the skills involved in creative collaboration.

Year Two

The second year is focused on applying the knowledge and skills you’ve gained to a series of design challenges. Testing and refining your design and personal management skills in a number of scenarios will give you confidence in your ability to tackle unfamiliar challenges. As your confidence grows through experience you’ll begin to develop personal strands of interest or specialism.

Your tutors bring a wide range of design experience to the course with particular expertise and interests in typography, editorial/publishing, corporate identity, and branding work. There is an emphasis on knowledge, passion, and enjoyment, showing you how they can be utilized to make memorable, meaningful designs.

The Designer's Toolkit

Explore the structural elements that are essential when creating any piece of graphic design - alignment, hierarchy, contrast, repetition, proximity, balance, color, and space.

Type & Typography

Explore letterforms and how they can be manipulated and arranged to inform, entice, and communicate lies.

Graphic Design Projects

Develop conceptual skills and an individual approach to graphic design problem-solving, providing the springboard to your final year of study.

The Critical Designer

Explore key contextual debates that impact production and the reading of graphic design texts. Consider design as a form of social practice.

Year Three

As you enter your final year, flexibility increases where all of the skills, knowledge, and confidence you have developed so far are brought together to produce a portfolio of design work that showcases your talents.

By this time you’ll be preparing for progression – life after you finish your degree-seeking work or preparing for Master's or Postgraduate study. Much of your professional practice will be focused on that exciting step.

Advanced Design Projects

An opportunity to work within a design brief and explore a particular area of interest.

Independent Research Paper

Develop specialized and focused knowledge and understanding of a subject of your own choice.

Graphic Design Showcase

An opportunity to show off the skills, knowledge, and professionalism developed throughout the course to potential employers and the wider world.

How You Will Be Assessed

अपने पूरे पाठ्यक्रम के दौरान, आप समूह परियोजनाओं, पोर्टफोलियो निर्माण और कार्य प्लेसमेंट सहित कई तरह के मूल्यांकन विधियों में शामिल होंगे। आपको रचनात्मक फीडबैक के माध्यम से नियमित सलाह और मार्गदर्शन प्राप्त होगा, जिसमें यह पता लगाया जाएगा कि आप एक-से-एक और समूह ट्यूटोरियल में ज्ञान का उपयोग कैसे करते हैं और योगदान कैसे करते हैं। सारांश मूल्यांकन पूरे वर्ष होगा और इसका उद्देश्य यह आकलन करना होगा कि आप निबंधों, पोर्टफोलियो और परियोजनाओं के माध्यम से अपने ज्ञान को कैसे लागू करते हैं।

मूल्यांकन का उद्देश्य आपके पेशेवर आत्मविश्वास को विकसित करना है, तथा आपको एक अनुकूलनीय और विश्वसनीय ग्राफिक डिजाइनर के रूप में उत्कृष्टता प्राप्त करने के लिए आवश्यक कौशल से लैस करना है।

On This Course You Will...

• इनमें से प्रत्येक विशेषज्ञता के विशेषज्ञों से ग्राफिक डिजाइन, पत्रिका डिजाइन, चित्रण और टाइपोग्राफी सीखें, और उद्योग-मानक सॉफ्टवेयर, उपकरण और सुविधाओं का उपयोग करें।
• वास्तविक ग्राफिक डिजाइन का काम करें। आपकी 80% पढ़ाई व्यावहारिक होगी, इसलिए आप सिर्फ सिद्धांत ही नहीं सीखेंगे।
• अपने ग्राफिक डिजाइन प्रशिक्षण को प्रदर्शित करने और संभावित नियोक्ताओं के समक्ष अपनी प्रतिभा प्रदर्शित करने के लिए प्रदर्शनियों के लिए कार्य का एक मजबूत पोर्टफोलियो तैयार करें।
• व्यावहारिक प्रदर्शनों, यात्राओं और पेशेवर डिजाइनरों से फीडबैक का लाभ उठाएं।